Airlines have a greater urgency than ever before to move away from reliance on legacy airline systems which constrain them from offering the digital retail experience that their customers want and expect. These systems are built around supporting a trip rather than the customer, preventing airlines from offering a truly modern and customer-centric shopping experience. The airline industry has reached an inflection point with an accelerated need, and appetite, for true digital retail transformation that drives new revenues and an elevated customer experience.
Our leadership in, and vision for truly modern digital retailing for airlines, is now more important than ever before.
Datalex's strategy is focused on how Datalex can create growth in its core marketing with its Stellex Offer & Order anchor solution, while also ensuring we continue to bring new and innovative standalone solutions to airlines (Stellex +).
Datalex’s SaaS product portfolio positions the Group for continued growth. To date, over $100m has been invested in Datalex's product, platform and technology.
Datalex’s products cut through legacy complexity to offer a superior digital retail experience across all airline channels - driving increased revenue and a greater customer experience. Investment in SaaS, AI and automation is helping to accelerate airlines’ digital retail roadmaps.
Our cloud-based product suite means faster delivery, faster sales cycle and compelling unit economics as we acquire new customers.
Datalex products can be used standalone or together with a lower total cost of ownership than building in house.
We are a trusted partner to some of the world’s leading airline brands.
Datalex works with airlines that do not want to standstill with legacy systems which can result in them having an out-of-date retail experience that falls short of customer expectations.
Datalex’s customer lifetime value is high with contracts typically being at least 5 years in duration. Retention of existing customers and acquisition of new customers is the primary driver for growth.
Our people are our greatest asset.
Their technology expertise and in-depth industry knowledge empower our airline customers as they digitally transform and roll out best in class digital retail experiences at a critical time for the airline industry.
Together, as One Team, with a strong culture of innovation and execution, we have achieved significant progress.
Our teams are passionate about transforming airline retail with our existing and future customers.